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DGTL PROD CONTENT ANALYST

GURGAON, HR, IN, 122001

POSITION OVERVIEW:

The Digital Product Content Analyst is responsible for supporting product digitization projects by leading product information data capture and product content maintenance efforts for the U.S. product portfolio to 1) ensure content accuracy and 2) enable product discoverability within e-commerce channels to drive sales.

 

RESPONSIBILITIES:

  • Lead product information data capture efforts for the U.S. product portfolio within the global Product Information Management (PIM) system; ensure eCommerce readiness for new product launches and maintain content accuracy throughout product refresh cycles
  • Lead asset upload efforts into the global Digital Asset Management (DAM) system, and apply all relevant metadata tags, versioning information, and internal codes as needed to enable discoverability for DAM users, connection with global PIM, and governance.
  • Participate in new product launch projects and packaging refresh projects in workflow tool; receive and complete tasks in a timely manner.
  • Collaborate with internal stakeholders for final asset approvals; manage functional QA of 3D model and final image assets
  • Govern and maintain digital assets within DAM & PIM in conjunction with in-market dates
  • Support Computer Generated (CG) visualization projects including securing all inputs and data required; support 3D scanning activities
  • Share best practices and identify process and workflow improvements
  • Support creation of CG visual standards by product category
  • Help build CG library and help create optimized strategies for CG asset reuse

 

REQUIRED QUALIFICATIONS:

  • Bachelor’s Degree in Digital Marketing, Marketing, Communications, or related field
  • 1 year of professional Digital Marketing, Content Marketing, or eCommerce experience (or internship equivalency)
  • Able to manage a substantial number of projects and tasks in a fast-paced environment.
  • Excellent communication, organizational, and collaboration skills required.
  • Must be flexible, change-ready, detail-oriented and deadline driven.
  • Understands e-commerce platforms and technologies and is able to adapt easily to changes within the space.
  • Understands McCormick brands’ points of parity and points of difference with key competitors.
  • Able to recommend optimized ways of working to enable efficiency and speed without sacrificing accuracy.
  • Well-versed in Microsoft Office programs.

 

PREFERRED QUALIFICATIONS:

  • Project Management Professional (PMP)
  • Experience using project management/workflow tools
  • CPG experience
  • Traffic manager experience
  • Packaging design experience
  • Cooking experience/food and ingredient knowledge


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WHY WORK AT MCCORMICK?

United by flavor. Driven by results.

As a McCormick employee you’ll be empowered to focus on more than your individual responsibilities. You’ll have the opportunity to be part of something bigger than yourself—to have a say in where the company is going and how it’s growing.

Between our passion for flavor, our 130-year history of leadership and integrity, the competitive and comprehensive benefits we offer, and our culture, which is built on respect and opportunities for growth, there are many reasons to join us at McCormick.