UK Brand Manager - Schwartz
Date: 12 Sep 2023
Location: HADDENHAM, GB, HP17 8LB
Company: McCormick & Company
UK Brand Manager - Schwartz
Location: Haddenham, UK
Are you a talented, passionate Brand Manager, hungry for growth? Are you a foodie at heart and looking to join a talented UK Marketing team to continue developing your career in a dynamic FMCG company with lots of scope for personal and professional growth? If so, we’d like to hear from you.
An exciting opportunity has arisen to join our Marketing Team who are jointly responsible for driving growth of one UK’s favourite brands - Schwartz Blends Portfolio (Seasonings, Recipe Mixes & Meal Kits). Reporting to the Senior Brand Manager Schwartz, you’ll be responsible for planning and executing brand strategy to support our growth agenda which includes also NPDs & Communication.
MAIN RESPONSIBILITIES
Strategy & Plans:
- Development of brand strategy & execution of annual brand plans.
- Analyse market data and trends identifying market opportunities and threats.
- Build and deliver business presentations to key stakeholders, retail customers and senior leadership.
Communication:
- Develop & implement an omnichannel integrated approach.
- Work closely with EMEA Central HUB for Media Strategy and plans, executing with excellence.
- Collaborate with EMEA Central Content Team on the development and execution of creative across all touchpoints (digital, social, PPC etc.).
NPDs & Portfolio Management:
- Close partnership with EMEA Growth Platforms team to develop & implement strong NPD plans.
- Manage product life-cycle including SKU rationalization.
- Work as part of cross functional teams across website, culinary, graphics, legal, market research, production, sales & finance to ensure optimum portfolio play.
Commercial:
- Collaborate with Sales, Category and Shopper teams for optimum Customer plans.
- Work with EMEA and local Ecom team to develop and implement customized plans for this channel.
- Work with Revenue Management team to develop product & channel pricing and winning promotional strategy & plans.
- Full P&L ownership.
- Engage in cross-functional monthly Demand Review to support excellence in demand planning.
CANDIDATE PROFILE
- BA in Marketing or related discipline.
- Proven successful experience working in a UK FMCG environment as Brand Manager.
- Data-driven & analytical, you will excel working with the likes of Nielsen & Kantar to perform analysis & turn insights into actions.
- Consumer-Centric-you will naturally place the consumer at the heart of everything you do & will excel at drawing insights from market research.
- Omnichannel - able to maximise a digital first approach but build an omnichannel plan to win the moments that matter.
- Excellence in NPD development, execution & portfolio management, influencing and collaborating to drive what’s needed to grow against a clear category vision.
- Strong Business Ownership - you’ll see your brand as your own business & love to roll up your sleeves & get stuck into building & leading your brand’s growth.
- Strong project leadership experience with ability to manage multiple projects.
- Cross-Functional team player- building strong relationships across departments and within EMEA, you’ll naturally take everyone with you & work as one team to deliver.
- Positive, can-do spirit – you’ll bring bags of energy & enthusiasm to driving your brand growth.
Agencies: McCormick as needed will work with external recruitment vendors through our Agency Portal. Unless previously contacted, McCormick does not accept unsolicited resumes from external recruiting agencies.
McCormick & Company is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, colour, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.
As users of the disability confident scheme, we guarantee to interview all disabled applicants who meet the minimum criteria for the vacancy/ies.
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